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All of our clients, individuals, large and small firms, receive our commitment to complete customer satisfaction and a clear focus on the success of their business.
What we have done for the below companies is exemplary of what services we can provide for any other company. These case studies show that our Association provides superb solutions for any type of business. The following business names represent largest operators in their market sectors.
'Kiinteistö' (Real Estate) - originally, Kiinteistö was a little privately owned real estate firm. In 2001 the management of the firm decided to give Kiinteistö a big push on the local market. Between other business development companies they chose RABD as a reliable assistant in their advance.
As a small company with limited infrastructure Kiinteistö used to have a certain profit rate that was pretty difficult to increase in an age of franchises, mergers, etc. The firm was not able to provide full service package to its clients. RABD received a solid task to make research of the real estate market in Helsinki and suburban areas where Kiinteistö wished to provide its services, the research data needed to be processed to specifically respond to Kiinteistö requirements, then, logically followed the creation of business plan that outlined the current state of things on the real estate market and the goals that Kiinteistö was seeking to achieve, specified the projected investments and returns and the correlation of all relevant factors, e.g. should the firm employ more staff and how it would affect the fulfillment of the set goals, etc. After all information had been gathered, a working shop was organized that included the representatives of Kiinteistö and RABD Project Manager. The work of the shop was aimed at realizing the plans in practice.
According the RABD recommendations and with RABD support Kiinteistö started to employ only highly professional agents and provide every service that larger and franchised real estate corporations offer: multiple listing service, standard Board of Realtor computerized forms for all transactions, local and national advertising, Internet services, relocation services, including full marketing strategies and tools. In addition as private firm Kiinteistö is now able to offer exceptional creativity and flexibility to its clients to negotiate successfully the most complicated real estate transactions. It also offers competitive and reduced brokerage fees to its return clients in appreciation of their loyalty and trust.
2002 became the first year with the record financial activity in the firm. Since that moment the firm has successfully closed in excess of $20 Million dollars in real estate sales each calendar year. In 2004 Kiinteistö even exceeded the forecast growth rate, selling over $23.5 Million in real estate.
'Rikas!' (Go rich!) - is an entertainment company with a wide range of services. It owns a developed network of gambling facilities all over Finland with the most exposure in Helsinki. It also issues a number of scratch ticket games and operates bingo and lottery games.
Rikas became RABD customer in 2001 when the company was in need of further promotion of its brand. The Association used its time tested methodology to help Rikas reach more potential customers. RABD Consulting and Marketing Research Department carried out the research in the concerned sector of the market and presented a detailed business plan with timelines. The RABD Project Manager who was allocated to Rikas worked closely with Rikas marketing office for yet more effective implementation of the chosen marketing strategy.
The results followed immediately. Since RABD made it possible for Rikas to have TV broadcasts and advertisements, an enormous number of potential customers came to the fore and ensured bigger profit.
RABD does marketing for Rikas to the present day. According to Rikas annual financial reports, over $10 million yearly progressive turnover increase accounts to RABD participation in the business.
'36.6' (Drugstore chain) - in 2004 it became one of the five biggest and most client friendly drugstore networks operating in the Helsinki region in terms of gross yearly turnover and number of vending facilities.
Before the management of 36.6 started partnership with RABD in 2001 this drugstore venture hardly belonged to drugstore chains at all as it only had four stores and its yearly turnover measured approx. $1.7 million. In 2000 Finnish biochemical industry had perfect prospects for a boom due to the fact that the government issued new regulations for medicines import. Fast changing medicines market suggested a lot of stimuli for growth and small sized companies ought to restructure their businesses to merely stay on the market or expand further. RABD offered whole complex of services to 36.6 that included creating and promoting the new brand '36.6', carrying out all-sided market research and drawing a business plan. Besides, RABD concluded a supplemental agreement with 36.6 allowing RABD to take an active part in long-term strategic planning for 36.6.
Currently, 36.6 owns over fifty very well located drugstores in Helsinki and five smaller towns and has $21 million yearly turnover. According to official forecast for 2006 36.6 is going to become a public company and this will attract even more funds for business development.
'Suomen Bensiini' (Finnish gasoline) - this is one of the most recent projects that involves RABD business consulting services and market research. Worldwide super dynamic shifts in oil industry require oil companies like Suomen Bensiini to have flexible and adaptive business structures. That's why RABD is preparing a customized solution for Suomen Bensiini that ensures greater market security.
'Milla Armas' (Milla Sweet) - also belongs to partners that are in the process of promotion. Milla Armas is a private confectionery with 100 year history. It's has always been oriented on local market and have been very successful. The path to international market lies through professional advertising and promotion RABD services.
'Lippu' (Paints and Enamels) - a dynamically expanding company and major player on the Finnish market of paint materials. In 1999 became a member of Tikkurilla Group that sells its products worldwide. Current RABD task is to optimize investment plan for Lippu and develop and implement expansion strategy for Asian markets.
'Maantie' (Route Management) - has been RABD customer since 2004. Maantie performs construction works of any complexity and is a government contractor company for road building. Maantie is employing RABD to attract more investors that involves standard business research package and also a big degree of customization.
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